The MN Field Trip & Activity Guide

The BEST Resource For Educators, Activity Planners, Group Leaders & Tour Operators to Find YOU!

2024 AD SPECS

DUE DATE FOR YOUR AD

• DUE: June 1, 2024 (or sooner if you can)
• DISTRIBUTION begins July 1, 2024

2024 AD SIZES

See 2024 Ad Rates & Partner Program Pricing.
(Ad rates for Partners are generously discounted and/or included in certain Partner Programs.)

• FULL PAGE STANDARD AD

4.625″ wide x 7.625″ high (live area, no bleeds)

• FULL PAGE PREMIUM POSITION AD

4.625″ wide x 7.625″ high (live area, no bleeds, first come-first served)
Premium Positions: IFC, Pg 3, IBC, Page facing IBC, Back Cover

• STANDARD 2-PAGE SPREAD

9.5″ wide x 7.625″ high (live area, no bleeds)

• PREMIUM 2-PAGE CENTER SPREAD

9.5″ wide x 7.625″ high (live area, no bleeds)

• HALF PAGE STANDARD AD

4.625″ wide x 3.8″ high (live area, no bleeds)

• FRONT COVER IMAGE

Image only (not an ad), with credit and the page # of your ad inside the Guide.

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See 2024 Ad Rates & Partner Program Pricing.
(Ad rates for Partners are generously discounted and/or included in certain Partner Programs.)

AD SPECS

• Your ad(s) must be submitted as a PDF file, approved and ready to print.
• Use High-Resolution (300 dpi) images prepped and ready for 4-color process printing.
• Use a QR CODE in your ad to allow readers to conveniently jump from your print ad to your website.
• To insure a live URL link use at least 12 point type. We suggest ARIAL or HELVETICA typeface for your URL.
Cover image: No copy, type or logo on image. No collages or multiple images. Cover to be designed by publisher (MFTL) and approved by advertiser.
• Submit your ad fully approved and ready to publish. We do NOT send out proofs.

TO UPLOAD YOUR AD

• When you have your ad(s) ready, upload to us using the IMAGES & UPDATES FORM.

MN’s BEST Resource for Group Activities for 10 years!

YOUR AD IS TARGETED and PROVEN EFFECTIVE

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“Our staff relies the Guide. The providers we find in it are professional and have great programs!”

“We’ve used it at our school’s planning meetings for years.”

2024 will be our 10th year in Print & Online.

Published as a high-quality resource field trips, assemblies, fundraising, entertainment, daytrips, and group travel.

Last year’s 2023 Guide was used more than ever before!

Print Guide: 85,000 reads (August 2023 to July 2024).
Online Guide: 4,500+ verified reads (August 2023 to January 2024).

1,000’s of MN Educators & Group Planners Trust the GUIDE for their activity planning!

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8,000 Guides were printed in 2023.

Distributed to more than 100 MN School Districts,
850 Public/Private MN Schools, and
Hundreds of Youth & Adult Organizations

85,000+ reads of the printed Guide
4500+ online reads of the Guide in its Digital Format

For Schools, Teachers, Activity Planners & Group Leaders

Educational Field Trips
Fundraising Programs
Team-Building
School & Organization Events
School Assemblies & Festivals
Camps & Classes
Summer Programs
Recreational Activities
Daytrips
Group Tours

DISTRIBUTION TO SCHOOLS & EDUCATORS

After 9 years of publishing the MN Field Trip Guide (in print and online), the MN Field Trip Library GUIDE – filled with field trips, assemblies and fundraising opportunities – is recognized as THE reliable and credible resource by both public and private school districts statewide for educators. This past year each of the hundreds of MN schools received 7+ Field Trip Guides for their…
• Grade Level Planning Teams for use in planning meetings,
• Afterschool Directors & Staff,
• PTA/PTO Leaders, and
• Teachers who plan field trips, are looking for onsite assemblies & presenters, and fundraising programs.

DISTRIBUTION TO ACTIVITY, TOUR PLANNERS & TOUR OPERATORS

After 9 years of publishing the MN Field Trip Guide (in print and online), the MN Field Trip Library GUIDE – filled with destinations, attractions and events that activity & travel planners, and tour operators love!

The online GUIDE is the most used resource by this group. Though we send out GUIDES when requested (no charge to the planner requesting), the online GUIDE is most popular with more than 100,250 impressions that average more than 7 minutes with every digital read.

DISTRIBUTION AT PROFESSIONAL CONFERENCES

This past year the Library exhibited at 12 professional conference marketplaces, handing out 100’s of the 2023 Guides to interested, qualified attendees:

• MN Association for the Education of Young Children (MNAEYC)
• MEA (Education MN)
• University of Scouting (Spring Session) – For Scout Troop Leaders
• University of Scouting (Fall Session) – For Scout Troop Leaders
• MN Community Education Association (MCEA)
• MN School Age Care Association (MNSACA)
• MINNDEPENDANT  (formerly MNSAA)
        – Formerly known as MN Non-Public School Accrediting Association (MNSAA)
• MN Recreation & Parks Association (MRPA)
• MN Elementary School Principals Association (MESPA)
• MN Music Educators Association (MMEA)
• MN Parent Teachers Association (MN PTA)
• MN Science Teachers Association (MnSTA)
• MN Association for Family and Early Education (MNAFEE)

Note: Platinum Partners are invited to join us at no charge at these conferences as exhibit space allows (first come, first served). Call Jo Ann at 763-402-0849 or email at JoAnn@MnFieldTripLibrary.org.

DISTRIBUTION AT OUR IN-PERSON EVENTS

Hundreds are passed out at both of these annual events. Every year we have the new Guide printed just in time for the August EXPO where it is very popular with planners. Often a larger number of the new Guides are picked up for an entire school by a principal, staffperson or teacher attending the EXPO.

• MN Field Trip EXPO (August)
• MN Summer Resource Fair (January)

AND WE NEVER STOP PROMOTING THE GUIDE…

  • In every email (7 times every month) there’s a link to the online Guide
  • In every Social Media Post there’s a link to the online Guide
  • On our website had 200,000 planner visits in 2023… 24/7
  • At Annual Conferences where we exhibit,
  • And with every press release we send out to more than 600 media outlets throughout MN!

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